{"id":8,"name":"Nikki Parsons","url":"","description":"Nikki Parsons is a freelance marketing strategist based in the Basel Area. With 13 years of experience across events, digital marketing, and marketing strategy, she knows how to connect the dots. Nikki focuses on creating plans that are practical, easy to follow, and built to deliver results.","link":"https:\/\/www.digital-accelerator-basel.ch\/en\/author\/nikki\/","slug":"nikki","avatar_urls":{"24":"https:\/\/secure.gravatar.com\/avatar\/a1a1ff5716cb818c7831e00fc58cbf2ab2bdd9b3a16b7cc72e86f46e4e3d4631?s=24&d=mm&r=g","48":"https:\/\/secure.gravatar.com\/avatar\/a1a1ff5716cb818c7831e00fc58cbf2ab2bdd9b3a16b7cc72e86f46e4e3d4631?s=48&d=mm&r=g","96":"https:\/\/secure.gravatar.com\/avatar\/a1a1ff5716cb818c7831e00fc58cbf2ab2bdd9b3a16b7cc72e86f46e4e3d4631?s=96&d=mm&r=g"},"meta":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Marketing Strategist<\/title>\n<meta name=\"description\" content=\"Nikki Parsons is a freelance marketing strategist based in the Basel Area. With 13 years of experience across events, digital marketing, and marketing strategy, she knows how to connect the dots. Nikki focuses on creating plans that are practical, easy to follow, and built to deliver results.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.digital-accelerator-basel.ch\/en\/author\/nikki\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"profile\" \/>\n<meta property=\"og:title\" content=\"Marketing Strategist\" \/>\n<meta property=\"og:description\" content=\"Nikki Parsons is a freelance marketing strategist based in the Basel Area. With 13 years of experience across events, digital marketing, and marketing strategy, she knows how to connect the dots. Nikki focuses on creating plans that are practical, easy to follow, and built to deliver results.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.digital-accelerator-basel.ch\/author\/nikki\/\" \/>\n<meta property=\"og:site_name\" content=\"Digital Accelerator Basel\" \/>\n<meta property=\"og:image\" content=\"https:\/\/secure.gravatar.com\/avatar\/a1a1ff5716cb818c7831e00fc58cbf2ab2bdd9b3a16b7cc72e86f46e4e3d4631?s=500&d=mm&r=g\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"ProfilePage\",\"@id\":\"https:\\\/\\\/www.digital-accelerator-basel.ch\\\/author\\\/nikki\\\/\",\"url\":\"https:\\\/\\\/www.digital-accelerator-basel.ch\\\/author\\\/nikki\\\/\",\"name\":\"Marketing Strategist\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.digital-accelerator-basel.ch\\\/en\\\/#website\"},\"description\":\"Nikki Parsons is a freelance marketing strategist based in the Basel Area. With 13 years of experience across events, digital marketing, and marketing strategy, she knows how to connect the dots. Nikki focuses on creating plans that are practical, easy to follow, and built to deliver results.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.digital-accelerator-basel.ch\\\/author\\\/nikki\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.digital-accelerator-basel.ch\\\/author\\\/nikki\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.digital-accelerator-basel.ch\\\/author\\\/nikki\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.digital-accelerator-basel.ch\\\/en\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Archives for Nikki Parsons\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.digital-accelerator-basel.ch\\\/en\\\/#website\",\"url\":\"https:\\\/\\\/www.digital-accelerator-basel.ch\\\/en\\\/\",\"name\":\"Digital Accelerator Basel\",\"description\":\"ICT Accelerator der Basel Area\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.digital-accelerator-basel.ch\\\/en\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.digital-accelerator-basel.ch\\\/en\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.digital-accelerator-basel.ch\\\/en\\\/#organization\",\"name\":\"Digital Accelerator Basel\",\"url\":\"https:\\\/\\\/www.digital-accelerator-basel.ch\\\/en\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.digital-accelerator-basel.ch\\\/en\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.digital-accelerator-basel.ch\\\/wp-content\\\/uploads\\\/2026\\\/07\\\/DAB-WP-Site-icon.jpg\",\"contentUrl\":\"https:\\\/\\\/www.digital-accelerator-basel.ch\\\/wp-content\\\/uploads\\\/2026\\\/07\\\/DAB-WP-Site-icon.jpg\",\"width\":512,\"height\":512,\"caption\":\"Digital Accelerator Basel\"},\"image\":{\"@id\":\"https:\\\/\\\/www.digital-accelerator-basel.ch\\\/en\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.linkedin.com\\\/company\\\/digital-accelerator-basel\\\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.digital-accelerator-basel.ch\\\/en\\\/#\\\/schema\\\/person\\\/7f3e717eaa86ed84f46cd8a10aac0e91\",\"name\":\"Nikki Parsons\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/a1a1ff5716cb818c7831e00fc58cbf2ab2bdd9b3a16b7cc72e86f46e4e3d4631?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/a1a1ff5716cb818c7831e00fc58cbf2ab2bdd9b3a16b7cc72e86f46e4e3d4631?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/a1a1ff5716cb818c7831e00fc58cbf2ab2bdd9b3a16b7cc72e86f46e4e3d4631?s=96&d=mm&r=g\",\"caption\":\"Nikki Parsons\"},\"description\":\"Nikki Parsons is a freelance marketing strategist based in the Basel Area. With 13 years of experience across events, digital marketing, and marketing strategy, she knows how to connect the dots. Nikki focuses on creating plans that are practical, easy to follow, and built to deliver results.\",\"sameAs\":[\"https:\\\/\\\/www.linkedin.com\\\/in\\\/nikkiaparsons\\\/\"],\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.digital-accelerator-basel.ch\\\/author\\\/nikki\\\/\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Marketing Strategist","description":"Nikki Parsons is a freelance marketing strategist based in the Basel Area. With 13 years of experience across events, digital marketing, and marketing strategy, she knows how to connect the dots. Nikki focuses on creating plans that are practical, easy to follow, and built to deliver results.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.digital-accelerator-basel.ch\/en\/author\/nikki\/","og_locale":"en_US","og_type":"profile","og_title":"Marketing Strategist","og_description":"Nikki Parsons is a freelance marketing strategist based in the Basel Area. With 13 years of experience across events, digital marketing, and marketing strategy, she knows how to connect the dots. Nikki focuses on creating plans that are practical, easy to follow, and built to deliver results.","og_url":"https:\/\/www.digital-accelerator-basel.ch\/author\/nikki\/","og_site_name":"Digital Accelerator Basel","og_image":[{"url":"https:\/\/secure.gravatar.com\/avatar\/a1a1ff5716cb818c7831e00fc58cbf2ab2bdd9b3a16b7cc72e86f46e4e3d4631?s=500&d=mm&r=g","type":"","width":"","height":""}],"twitter_card":"summary_large_image","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"ProfilePage","@id":"https:\/\/www.digital-accelerator-basel.ch\/author\/nikki\/","url":"https:\/\/www.digital-accelerator-basel.ch\/author\/nikki\/","name":"Marketing Strategist","isPartOf":{"@id":"https:\/\/www.digital-accelerator-basel.ch\/en\/#website"},"description":"Nikki Parsons is a freelance marketing strategist based in the Basel Area. With 13 years of experience across events, digital marketing, and marketing strategy, she knows how to connect the dots. Nikki focuses on creating plans that are practical, easy to follow, and built to deliver results.","breadcrumb":{"@id":"https:\/\/www.digital-accelerator-basel.ch\/author\/nikki\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.digital-accelerator-basel.ch\/author\/nikki\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.digital-accelerator-basel.ch\/author\/nikki\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.digital-accelerator-basel.ch\/en\/"},{"@type":"ListItem","position":2,"name":"Archives for Nikki Parsons"}]},{"@type":"WebSite","@id":"https:\/\/www.digital-accelerator-basel.ch\/en\/#website","url":"https:\/\/www.digital-accelerator-basel.ch\/en\/","name":"Digital Accelerator Basel","description":"ICT Accelerator der Basel Area","publisher":{"@id":"https:\/\/www.digital-accelerator-basel.ch\/en\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.digital-accelerator-basel.ch\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.digital-accelerator-basel.ch\/en\/#organization","name":"Digital Accelerator Basel","url":"https:\/\/www.digital-accelerator-basel.ch\/en\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.digital-accelerator-basel.ch\/en\/#\/schema\/logo\/image\/","url":"https:\/\/www.digital-accelerator-basel.ch\/wp-content\/uploads\/2026\/07\/DAB-WP-Site-icon.jpg","contentUrl":"https:\/\/www.digital-accelerator-basel.ch\/wp-content\/uploads\/2026\/07\/DAB-WP-Site-icon.jpg","width":512,"height":512,"caption":"Digital Accelerator Basel"},"image":{"@id":"https:\/\/www.digital-accelerator-basel.ch\/en\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.linkedin.com\/company\/digital-accelerator-basel\/"]},{"@type":"Person","@id":"https:\/\/www.digital-accelerator-basel.ch\/en\/#\/schema\/person\/7f3e717eaa86ed84f46cd8a10aac0e91","name":"Nikki Parsons","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/a1a1ff5716cb818c7831e00fc58cbf2ab2bdd9b3a16b7cc72e86f46e4e3d4631?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/a1a1ff5716cb818c7831e00fc58cbf2ab2bdd9b3a16b7cc72e86f46e4e3d4631?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/a1a1ff5716cb818c7831e00fc58cbf2ab2bdd9b3a16b7cc72e86f46e4e3d4631?s=96&d=mm&r=g","caption":"Nikki Parsons"},"description":"Nikki Parsons is a freelance marketing strategist based in the Basel Area. With 13 years of experience across events, digital marketing, and marketing strategy, she knows how to connect the dots. Nikki focuses on creating plans that are practical, easy to follow, and built to deliver results.","sameAs":["https:\/\/www.linkedin.com\/in\/nikkiaparsons\/"],"mainEntityOfPage":{"@id":"https:\/\/www.digital-accelerator-basel.ch\/author\/nikki\/"}}]}},"elementor_introduction":{"e-editor-one-notice-pointer":true,"yoast-introduction-editor-v2":true,"atomic_elements_promo":true,"conversion_banner_go_pro":true,"globals_introduction":true,"ai_get_started_introduction_site_logo_with_ai_site-settings":true},"_links":{"self":[{"href":"https:\/\/www.digital-accelerator-basel.ch\/en\/wp-json\/wp\/v2\/users\/8","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.digital-accelerator-basel.ch\/en\/wp-json\/wp\/v2\/users"}]}}